VSP® is doubling down on investments in private practice optometry!
For more than a decade, Premier Edge has provided opportunities that can bring more patients to doctors' doors. And in 2026, it’s even simpler to participate!
One Simple Tier and Frame Purchase Target*. Premier Edge criteria now consists of a single purchase target for Marchon and Altair frames, plus existing consumer convenience requirements—retinal imaging, free fittings and adjustments, and Exclusive Member Extras. If these criteria are met, your practice will automatically be enrolled in Premier Edge and have access to all its benefits.
Premier Edge Banner. Get noticed on the VSP Find a Doctor Directory, which gets millions of page views each month. Participating practices are highlighted on their directory listing with the Premier Edge banner, which averages 4.8 times more user clicks than listings without the banner.
Premier Edge Promise. This member benefit available at Premier Edge locations gives VSP members extra protection to replace their glasses if they break, if their prescription has changed, or if they don’t love the glasses they chose—all at no cost to the practice.
PECAA Max Special Offerings. Premier Edge participants can sample the benefits of PECAA Max membership with special PECAA pricing on a variety of offerings, including three certification courses focused on office management, billing and coding, and optical management, as well as other programs. View program descriptions here.
Other Valuable Benefits. Premier Edge practices will continue to enjoy marketing support to promote their business and connect with patients, training and education opportunities, valuable VSP member offers and promotions, and special discounts from leading industry partners. Learn More About Premier Edge
Professional Eye Care Associates of America (PECAA) delivers a variety of valuable benefits to VSP private practice providers who are members of PECAA Max. Take a look:
New Marchon and Altair Frame Rebate. Buy more, earn more with the new Marchon and Altair Frame Rebate through PECAA’s IncentivEYES® rebate program. PECAA Max members can earn rebates on all Marchon and Altair purchases. For more details, contact your VSP representative, use the form below, or log in to your VSP Provider Hub account.
Max Out with Marchon and Altair Rebate. Qualifying new and existing PECAA Max members will receive a rebate for their monthly PECAA Max dues from January through June 2026. Contact your VSP Representative for qualification requirements.
VSP Vision Exam Rebate. PECAA Max members can receive up to $15 more per VSP commercial patient exam through June 2026 and up to $10 more from July 1 through December 31, 2026. Learn how.
OD Career Support. If you’re a PECAA Max member on the VSP Network, you now have access to VSP OD Recruitment Support, a new no-cost benefit that provides a dedicated talent acquisition specialist to recruit, source and match qualified OD candidates for you. Learn more.
Top Tier Unity Rewards. PECAA Max members can earn up to 10 points more in Unity Rewards than non-PECAA members. Learn more.
In addition to a vast peer network of private practices to support your success, PECAA Max offers vendor discounts and rebates to boost your profitability, and expert business advisors, a broad suite of HR support services, staff training, and more to help your business thrive. Get Started With PECAA
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*For a single-location practice. The target for each additional location will be half the single-practice target. **Monthly average June 2024 – December 2024 based on practice data all devices’ searches (Retail is excluded).